Twelve Major Broadcast Groups to Form Joint Venture to Develop National Mobile Content Service

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Las Vegas -- Belo Corp., Cox Media Group, E.W. Scripps Co., Fox, Gannett Broadcasting, Hearst Television Inc., ION Television, Media General Inc., Meredith Corp., NBC, Post-Newsweek Stations Inc. and Raycom Media today announced plans to form a standalone joint venture to develop a new national mobile content service. Utilizing existing broadcast spectrum, the service will allow member companies to provide content to mobile devices, including live and on-demand video, local and national news from print and electronic sources, as well as sports and entertainment programming.
Broadcast spectrum to be utilized for the new mobile service will come from the three owned-and-operated station groups -- Fox, NBC & Telemundo, and ION -- and the nine local broadcast groups, which are Belo, Cox, E.W. Scripps, Gannett, Hearst, Media General, Meredith, Post Newsweek and Raycom. Separately, these nine local broadcast companies formed Pearl Mobile DTV Company LLC as a vehicle for their involvement in the venture.

http://www.mobiletechnews.com/info/2010/04/14/111305.html

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